Showing posts with label Public Relations. Show all posts
Showing posts with label Public Relations. Show all posts

Thursday, 8 March 2012

Eastpak Launch Party


The torrential rain didn't do much to deter us or anyone else from hitting up the Eastpak launch party in Alexandria last week, held in a warehouse that was beautifully refurbished from a ship construction site into this cosy space. Eastpak established themselves in 1960 designing US military gear and then soon migrated into the more commercial and profitable territory of college backpacks and messenger bags. Known for being durable, each item comes with a thirty year warranty. Thirty years, I kid you not. Talk about a sound investment. The preview displayed pieces from the SS12/13 collection, featuring collaborations with Kris Van Assche (artistic director for Dior Homme), Kenzo and WoodWood.

Saint Augustine Academy shirt
Brent Wilson bow tie
Wrangler skinny jeans
Yves Saint Laurent boots
Brooke wears:
 American Apparel Dress
Therapy Heels
Lola wears:
Stylestalker blouse
Kate Moss for Topshop shorts
Holly wears:
Romance was Born dress

Since Eastpak is more of an urban street label I thought it would be fitting to wear a ghetto thug outfit, however sadly my wardrobe does not accommodate for such dope items so I wasn't left with many options. I decided to don my Brent Wilson bow tie and though it is hardly "street", my justification is that the pattern is achieved through spray paint stencils and you can't get much more ghetto than spray painting. I teamed it up with my Saint Augustine academy shirt - it brandishes these pleather shoulder panels which I think are a-mazing little details that differentiates it from being just another white shirt. Sadly, I recently learnt that Saint Augustine Academy has since gone out of business :(



What is even more unfortunate though, is that while I was being all charming and cute with the security guard, I leant back on the roller door hinges at the entrance and received a fat mould stain on the back of the shirt :( :(

Major crime against fashion





The party however, was fabulous; dishing out Peroni, Chateau Du Faucon and MOTIF wine, and Jameson scotch and dry cocktails as well as delicious, delicious free food - a stunning spread of French cheeses, cured meats, olives, fruit, and bread by Luxe. Did I mention it was all free? I think this is my fourth post declaring my absolute love for free things. Even better when the free things are being served too you by attractive bartenders... free food, drinks and attractive men at the same time? Yes please. Thank you to Lola at Figs & Brie for these photos, you can blame her for the gratuitous amount of food pornography. And human pornography:


Friday, 24 February 2012

Little Heroes

Ksubi silk top
Wrangler jeans
Maskarada bracelet
Dr. Martens boots

I started my new internship at the lovely PR company, Little Hero this week. They do PR for brands such as Cheap Monday, Jeremy Scott x Adidas, Therese Rawsthorne, Flannel and Romance was Born. Yep, that's right. I get to work with Romance was Born, one of Australia's hottest new designers. Hopefully, I'll also be able to assist them backstage at their runway show for Sydney Fashion Week, which I am dying to do. Me, backstage at Sydney Fashion week? I get tingles just thinking about it. 

So here I was, going through my usual routine of checking the weather forecast to decide what I was going to wear when funny enough, I received the same exact forecast I got for my Layers in Summer post. But this time I knew better :) So for my first day interning I decided to wear this lovely Ksubi silk top. It's my go-to outfit for summer, my fail-safe "omg its sooooo hot and I want to walk around naked but I don't want to let everyone know how weird I am" outfit. It's as light as a feather, breathes really well and simply looks amazing. I love the print, I love the fabric, I love the colour, I just love love love it. 

And my experience so far interning at Little Hero has been delightful. Everyone I've worked with has been so lovely and funny and it's just a really positive working environment. And I also get to play with new season clothes before it hits retail stores! How cool is that? YAY for not working with boring commercial brands!! YAY!!

On a side note, I also wore this outfit to help my dear friend Louise move into her new share house and that's where we took these pictures! How sick are those couches?